I’m a huge believer in “what goes around, comes around”. This holds true for me in my personal life and in business. Of course I expect to be paid for my work, but I don’t always expect something in return for small things I do for others. For me, this is more an acknowledgement that the universe (or God, or Fate, what have you) is set up this way. I truly believe you get out of life what you are willing to put into it. I also know that human nature is generally one of selfishness. We have to put food on the table, a roof over our heads, and pay our bills, but when we step outside ourselves and do something to help another person, purely because we can, then we benefit as well. This benefit most definitely may not be monetary, but it makes us feel better about ourselves, our own lives, and our capacity of effect change for other people.
As much as I admire huge accomplishments, like those performed by such luminaries as Oprah Winfrey, the Gates family, and other proponents of social change, I’m equally as impressed by the small, individual acts of kindness and assistance we can all perform in our every day lives.
As writers, we reach out with our words to audiences we may never meet. We extend ourselves to hopefully touch the lives of our readers in some manner. It may be for pure entertainment that readers read our stories, articles or blogs, but even that small touch point means something. If we are successful and have done our jobs correctly, each reader takes something personal away from our work. The interpretations of our words and stories are as varied as the people who read them, but that’s the beauty of it. It is completely and utterly subjective.
That’s all very well and good, but how can we really pay it forward? How can we go beyond our work, our lives, and ourselves to help others? It’s really so easy. Whenever a writer shares information with another writer via social networking groups or blogs, or stops in their busy day to answer a question posed on one of these forums, we can help other writers. When we attend a book signing, reading, or seminar we’re giving, we help when we answer questions of attendees. The questions may not seem particularly earth-shattering, but to the person posing the question, it’s important. If we take the time to answer the questions thoughtfully and honestly, we may be helping not only the questioner, but others in the audience who were too timid to ask.
I’ve always been a questioner. I listen to what’s being said, then I want to know how, where, why, when? That’s how I build my own conclusions. I’m not always right, and I don’t profess to know and understand all the nuances of any particular subject, but I ask. As a writer, I also read. I read industry related articles in on-line magazines like Forbes and Writer’s Digest. I read other writer’s blogs for the information they have to share, such as Bestseller Labs, and Writing Secrets of 7 Scribes. When I’m front and center and asked a question, I do my best to be honest and forthright, and if I don’t know an answer, I admit it. No shame in that, even in a public appearance where we’re supposed to be the “experts”.
Paying it forward can be as easy as forwarding an email you know would be of interest to others in your circle. Goodreads, Facebook and Twitter have become the ultimate sharing sites, but there are literally tons of others. I share everything from inspirational quotes that might brighten someone’s day, to articles I’ve discovered from another writer or journalist that I think would benefit someone else.
What does this gain me for my work, my books? Maybe nothing, but perhaps just one person will be interested enough to look a little further and see what else I have to say, or share. Maybe they’ll Google my name and see that I’ve written a book, or have a blog and website, and check it out. Maybe they won’t be interested, but forward the information along to someone else who might. The truth is, I’ll never know, and I’m good with that. I don’t need to know what’s in it for me every time I do something. There are enough people like that out there, scrabbling in business to make a sale, to undercut the competition, to lure the customer in. It isn’t that I’m above all that, I was in sales for over ten years, so I know how hard it is to earn every dollar. I’m also far from independently wealthy. In fact, my husband and I are pretty monetarily strapped right now, trying to live on his small pension since being downsized out of a huge corporate company after thirty years service (that’s another discussion altogether). We have to watch every penny that comes in and goes out, but I can still do small things that don’t cost me anything but my time.
As writers, we often feel pressured to “produce”. We’re always working on the current WIP, the next project, marketing, promotion, personal appearances, etc. So who has the time to help someone else? Heck, we may be struggling to figure it all out ourselves. I know I am. That’s exactly when it’s important to share what information we have and come across. It doesn’t take a great deal more time to share a timely article you’ve read with followers on Facebook, Twitter, or your blog. As writers, we also know how important ratings and reviews of our work are, so if you’re reading something, take a few moments to post a review and rating! You know how thrilled the other writer will be to hear your comments, and what it means to algorithms (if you don’t you need to learn about this too, then share your findings).
In fact, there are so many ways we can “pay it forward” as writers. Don’t worry about what’s in it for you, just get out there and do it. You may be surprised where it leads down the road.