On Friday my publisher, Karen Syed of Echelon Press, sent out a group email. She was asking everyone what we could do as a team to help promote each other and our team of very talented authors (ahem, yep, me too).Within minutes and over the course of the next couple of days, scores of emails started coming in from our authors, each with their own ideas, input, suggestions, tips and tricks. It confirmed my own belief; that one can do much, but many can move mountains.
Along with the ideas and suggestions, many wrote to offer their expertise in areas they excel at, or actually perform for their day jobs. By tapping into this reservoir, the idea is to share the wealth of knowledge, and thereby all benefit. Of course we’re all incredibly busy. We have day jobs, kids, spouses, chores, extended family, outside obligations, vacations-in short, lives. But our goal is to lighten the marketing load and hopefully increase public awareness of our books, blogs and websites.
Writers tend to write in isolation. We sit hunched over our computers and put our imaginations to print, then share them with the world at large. It’s a daunting task, and a ton of work, but we do it because we love it. Some, because they feel they absolutely must write. The marketing and promotion side of selling a book is one we don’t take into much consideration until we’re in the thick of it, then we’re required to step up to a different plate and swing the bat. By helping each other and creating a team, we lend each other support, solace, advice, assistance, and maybe even a laugh here and there (much needed).
I’ve always been a believer in teamwork. It’s how I actually function best. It energizes me, makes me feel less alone, and sometimes, yes, appreciated. Writing is lonely work. Sharing the work helps.
I’ve been following a number of blogs as I ramp up to the release of my own book, In The Spirit Of Love, this Fall. I’ve discovered so many fabulous authors who really reach out to other new authors, such as Tonya Kappes, Shelley Lieber, and of course, our own Karen Syed, to name just a few. Each of these incredible women really tries to make a difference. It’s what this new Echelon group is trying to do; make a difference.
As we all move into the week ahead, I hope each of us is able to keep the motivation going, and share, share, share. See, I always did like playing in the sandbox. 🙂
Stay tuned for guest blogs, book reviews, etc. of our own Echelon authors and many others I discover along the way, as well as some industry insights and, hopefully, a little information sharing.
Question: As a reader, do you base your book buying (print or ebook) on reviews or suggestions from those you trust?
As a writer, what do you do to help spread the word about other authors whose work you’ve enjoyed?