Thanks to a fellow author/blogger, Dee Dee Scott from The Writer’s Guide to E-Publishing , I discovered that, in addition to us writers/authors, someone else is seeing epublishing and ebooks as a viable, sustainable business model. By partnering with some really big hitters, like Amazon and GE, and Shopify, Seth Godin’s The Domino Project introduces a new kind of publishing, powered by the giant, Amazon.
Kudos to Godin and Amazon for pushing the envelope in book publishing and reader interactiveness. As Mr. Godin states, “The challenge of curation by an individual publisher is this: readers have no idea who publishes what books.”.
Now, don’t get me wrong. I don’t have a problem with traditionally published books, and of course I’d love to see my books in print on book store shelves. It’s the business model of traditional publishers, editors and agents that I believe are in need of tweaking. The old ways simply don’t always work the best, and with the advent of new technology, companies, including book publishing, need to keep up and change with the times.
Companies such as Amazon, and the newer Smashwords and Kobo have started aggressively courting the authors directly, allowing them to upload books directly onto their sites. It’s smart business. Not only does it feed the voracious appetite of readers, it keeps filling the funnel of new product, which translates into sizeable profit. They’ve opened the gates for new authors in a huge way, and taken down many of the old barriers. Does it mean some crappy work gets out there, of course it does, but there is some crappy traditionally published works out there too. Personally, I think I’d rather pay $5 or less and discover I don’t like the book, than pay $9.99 or more and discover the same thing. On the other hand, I’ve discovered a whole slew of new e-authors whose work I’ll definitely follow. A good author who wants to make this writing thing their life’s work, will to the best of their ability, pursue professionalism and turn out professional quality product, just as they would with a traditional publishing house. It’s a matter of pride and reputation.
I also truly believe the cream will rise to the top. The really good books will find their way into the hands of readers and readers will continue to buy them, thereby keeping the cycle going.
In a world of instant gratification, keeping up with the increasing demand by consumers has taken on a whole new meaning. Books are no different. If anything, it’s current almost frenetic pace is challenging to all involved in the book sales and writing industry.
One thing is for sure, it’s one of the most exciting times to be a writer.
Question: Do you pay attention to who publishes a book, or do you purchase based on author and/or storyline?